I recently sent out an email to a mistyped address, and here’s an excerpt of the very long error message I received in return.
Notice the names of the servers. They’re French for two highly contagious diseases. Somebody was trying to be cute when they named them. I’m sure they thought the names were funny. But these kinds of messages aren’t only seen by fellow IT folks. They sometimes fall into the hands of regular consumers, like me.
Now, this is about as far away from branded content as you can get. But it’s still content. And it’s still branded, because it was sent by the “postmaster” of a huge multinational company. Call me oversensitive, but what if I suffered from one of these diseases? Would I still find it funny? Or what if the names were sexist or racist?