A couple months ago I bought a new car and a few weeks ago I was asked to participate in an online owners survey by an independent polling company. I procrastinated, mainly because the first screen of the survey told me it would take around 20 minutes. But early this morning I had some free time, and because I like the brand and the dealer, I went ahead and subjected myself to the survey.
I won’t get into how ugly the interface was or how poorly designed the pages were. Suffice it to say, I would have liked to have had a chance to rate the survey. Because after giving the brand 20 minutes of my time, here’s what it gave me: