Quote of the day

“We are swimming in an overabundance of products and services. ‘Different’ is no longer a differentiator. What is? Creating an authentic relationship with your customers.”

Sohrab Vossoughi, Viewpoint, Business Week, May 28, 2008

How to Stand Out? Try Authenticity

Amen to that.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: